How It Works

Digital merchandise provides a new kind of value to your fans. Here’s how it all fits together.

1. CREATE AN NFT

We Help You Determine What NFT Format Will Be a Hit

NFTs come in all shapes and sizes. Deciding what format will work best is half the challenge. We’ll help you determine what form your digital merch should take and whether it will be best supported by a ‘high-value, low-volume’ NFT series, or a ‘high-volume, low-value’ set of collectables.

2. DESIGN A CAMPAIGN

We Design and Implement a Sales Campaign to Build Hype

The ‘how’ and ‘when’ of launching digital merch is as important as the ‘what’. Once we’ve figured out the format, we’ll help you develop a sales campaign and can even build you a branded shop front to provide an even more unique experience to your fans and followers when your merch drops.

3. SELL TO FANS

We Help You Sell Your Merch Across the Major NFT Networks

Once your merch drops, we’ll help manage collecting revenue from each marketplace. NFTs are able to be resold and traded, and unlike traditional merchandise, you’ll take a cut of all future sales. This means that every time one of your fans resells their digital merch, you’ll get a percentage of that money.

4. WATCH IT GROW

Your Digital Merch is Bought, Resold and Traded Around the World

With digital merchandise, anyone can participate from anywhere in the world. Fans from all four corners can trade and display their unique merch on popular NFT platforms, building a global community. What’s more, due to the unique architecture underpinning NFTs, all sales are fully traceable.

Milestone Plan

Outlined below is the step-by-step process from ideation to sale.

01.

Ideation

“Hey, I think we should do something with NFT’s”

Design Studio 1

Identify content for the release

02.

Design Studio 2

Finalise and approve content

03.

Promote

Market and promote the launch across all channels

04.

Sale

Release assets for sale and monitor secondary market

05.